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Thread: 1980s Yugoslavian computer magazine cover girls - photos

  1. #1
    Jon
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    Andyt (10-22-2019), baja (10-22-2019), harleyron74 (10-26-2019), jimfols (10-21-2019), lavern s (10-21-2019), MIGuy (10-30-2019), mwmkravchenko (10-21-2019)

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    Supporting Member Frank S's Avatar
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    Frank S's Tools
    It was long thought that men were the major consumers of technical goods therefore eye candy advertising would entice more men to buy the products. However a much larger percentage of men who purchase such things are more inclined to purchase items based on the supplied technical specs than seeing a model staged in a pose with the items. Women on the other hand turned out to be more inclined to purchase things when seeing the models in the ads would embed the idea that they would be the cool one if she owned the item. Then the advertisers started adding in catch phrases like if I can use this so can you these types of ads ultimately proved to be belittling in the eyes of women and men alike.
    However when it came to the tool calendars with sexy models shown with hand tools or power tools in the pictures men had a tendency to save the calendars keeping them on the walls of their work places for years after the calendar had expired. they didn't make men any more inclined to buy the products they just liked having the pictures on their walls, the same would hold true for ads of techno products like computers.
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    Supporting Member Fluffle-Valve's Avatar
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    The Specs does it for me. I'd have bought that copy.
    I have a 1972 Land Rover Series III Truck Cab/Pick-Up and a 1962 Land Rover Series 2a Carawagon Camper.

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    Magazines could get away with all sorts of things 30 years ago. What ever sells - right?

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    Supporting Member jimfols's Avatar
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    A perfect illustration of sultry.


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