Chinese airborne wind power generator - GIF

Chinese airborne wind power generator.

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Previously:

Bladeless wind turbine - GIF
Crane drops wind turbine rotor - GIF
Enormous wind turbine blade transported over stone arch bridge - GIF
Towing wind generator blades GIF
Wind turbine explosion - GIF

I see pros and cons, but how in the world would you launch it?

Maybe all those cranes below were part of the launching tether system holding it while it was being inflated. Seems too complicated and what do they do during stormy weather.