Printable View
Changing supermarket shelf sections.
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Previously:
Bookshelf with sliding divider - GIF
Foldaway wall shelf table - GIF
Hidden kitchen cabinet shelf - GIF
Library shelf moving trolley - photo
Have to have a lot of empty space first.
Being a born cynic I thing shelves are deliberately reorganised so you'll spend more time looking and therefore more likely to impulse purchase something unintended. Must upset the shelf restocking staff almost as much as regular shoppers. Any marketing guys like to comment?
sorta agree - but not quite. I'm NOT marketing, but I asked about when I used to stack shelves, and the official answer from the management at the time (woolies back when the 'store within a store concept was being rolled through) was that customers liked the store to look "fresh" and "evolving" - so they had to move things around enough to make the store look like it was constantly moving stock (nothing ancient on the shelves - dead stock creates an image they don't want), but still familiar enough to allow people to find the aisle they needed quickly.Quote:
Originally Posted by Bony
Then couple in the impact of suppliers "buying" shelf space (ie Coke would buy so many shelves, at certain locations (close to front of store, certain heights), etc) and that might prompt some shuffling to accomodate the contracted frontage. similarly, if a supplier hadn't kept up their contract, we (shelf stackers) were instructed to remove their stock to a small frontage shelf at the lowest level, and replace their prime location with house brand stock until the frontage was reallocated. That didn't happen too often, but we always had to be careful we didn't give too much shelf space to coke, when pepsi might complain, etc.