That stuff definitely doesn't look like meat. Looks like it has the consistency of wet bread. It looks more like some sort of cake. The Beyond Burgers aren't really meat like either. Extremely soft, way different texture. As a meat simulant I give them a C. However... they can stand on their own right as a tasty food. I legitimately like the taste of them better than the beef patties. I eat a chicken burger three or four times a week. I have a beef burger maybe every other week. I'd take a beyond burger over either of them. But they are quite expensive.
...but I'm looking it up now and the things have a lot of salt. Maybe the health benefits are overstated.

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