Personally, I think that to win tool of the week, the winner should post a detailed plan of the project, so that others may also benefit from making their own. Should they want to. This would also auto-create a new forum, "Refinements and Improvements" as people inevitably build the original idea, then realize what they would do better, refine it, post it, and then maybe the 2 three time winners could benefit as well from that. Help each other.
Inspire each other.

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