For the record, we do get a bunch spam here. Thousands of registrations, posts, etc. Most are filtered out programmatically before users ever even see them, although the newer more insidious stuff ("uhhh, anyone try out this mortgage company?") is more difficult to catch. We also do have to be watchful of business posting, like any other forum. However, in weighing the decision to allow or disallow a commercial post, the value of the tool carries a lot of weight. In this case, the tool (clever!) outweighs the commerciality (homespun dad/son business).
Just a guess, but in my experience communicating with various small tool builders over the years, rimshot9 probably would've made more money simply working a minimum wage job for all the hours spent in bringing a homemade tool to market.

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